INBOUND CONTENT PLUS HUBSPOT PACKAGES

Note that all packages require an annual subscription to the HubSpot Marketing service. DBW will provide strategic recommendations on which HubSpot Marketing package may best fit your needs. Clients who contract with DBW for a retainer of six months or longer have the opportunity to save more than 20% annually on their HubSpot Marketing subscription costs.

INBOUND CONTENT PLUS HUBSPOT STARTER PACKAGE

$2000 PER MONTH

(Minimum 6-month retainer required)

CONTENT PUBLISHING

Create, test and optimize 1 new blog publishing page

Write and publish 12 short-form (400-800 Word) blog posts

Write and publish 2 long-form (800-1500 Word) blog posts

PLUS

HubSpot Setup, Management and Training

  • Full setup of the HubSpot Marketing portal, services, analytics and reporting tools, including all integrations with existing website
  • HubSpot CRM portal (or other CRM provider) integration
  • HubSpot Marketing and CRM portal training for up to five staff members

Inbound Strategy Development

  • Design overall strategy and S.M.A.R.T. goals using the HubSpot Inbound Methodology
  • Research and create primary personas
  • Audit website and provide Inbound optimization recommendations
  • Setup and monitor competitor online marketing performance
  • Conduct existing content audit and provide recommendations for re-usage
  • Create, manage and track content calendar and content publishing cadence

Website Optimization

  • Audit website, analyze Google Analytics performance and provide Inbound optimization recommendations
  • Migrate all existing conversion forms to HubSpot, applying Inbound best practices
  • Migrate up to 5 existing landing pages to HubSpot, applying Inbound best practices
  • Conduct edits to up to 5 existing pages to increase conversions

Routine Strategy Review Sessions

  • One call or virtual meeting per week with Inbound Marketing Consultant (IMC)
  • Provide monthly ROI assessment and adjustment recommendations

AND

Note that all packages require an annual subscription to the HubSpot Marketing service. DBW will provide strategic recommendations on which HubSpot Marketing package may best fit your needs. Clients who contract with DBW for a retainer of six months or longer have the opportunity to save more than 20% annually on their HubSpot Marketing subscription costs.

INBOUND CONTENT PLUS HUBSPOT PREMIUM PACKAGE

$3250 PER MONTH

(Minimum 6-month retainer required)

CONTENT PUBLISHING

Blog Publishing

  • Create, test and optimize 1 new blog publishing page
  • Write and publish 16 short-form (400-800 Word) blog posts
  • Write and publish 2 long-form (800-1500 Word) blog posts
  • Amplify all blog posts across social media channels and e-mail

Premium Content Campaign

  • Write and publish 1 premium written content offer (10-20 pages; e.g. E-Book or Whitepaper)
  • Design and implement conversion path, including Call to Action, Landing Page, Forms, Thank You Page, and Thank You/Download E-Mail
  • Amplify content offer across social media channels and e-mail
  • Amplify all blog posts across social media channels and e-mail
  • Provide strategic consultation on amplifying content further offer using PPC advertising and promoted social posts

PLUS

HubSpot Setup, Management and Training

  • Full setup of the HubSpot Marketing portal, services, analytics and reporting tools, including all integrations with existing website
  • HubSpot CRM portal (or other CRM provider) integration
  • HubSpot Marketing and CRM portal training for up to five staff members

Inbound Strategy Development

  • Design overall strategy and S.M.A.R.T. goals using the HubSpot Inbound Methodology
  • Research and create primary personas
  • Audit website and provide Inbound optimization recommendations
  • Setup and monitor competitor online marketing performance
  • Conduct existing content audit and provide recommendations for re-usage
  • Create, manage and track content calendar and content publishing cadence

Website Optimization

  • Audit website, analyze Google Analytics performance and provide Inbound optimization recommendations
  • Migrate all existing conversion forms to HubSpot, applying Inbound best practices
  • Migrate up to 5 existing landing pages to HubSpot, applying Inbound best practices
  • Conduct edits to up to 5 existing pages to increase conversions

Routine Strategy Review Sessions

  • One call or virtual meeting per week with Inbound Marketing Consultant (IMC)
  • Provide monthly ROI assessment and adjustment recommendations

AND

Note that all packages require an annual subscription to the HubSpot Marketing service. DBW will provide strategic recommendations on which HubSpot Marketing package may best fit your needs. Clients who contract with DBW for a retainer of six months or longer have the opportunity to save more than 20% annually on their HubSpot Marketing subscription costs.

INBOUND CONTENT PLUS HUBSPOT PRO PACKAGE

$5500 PER MONTH

(Minimum 6-month retainer required)

CONTENT PUBLISHING

Blog Publishing

  • Create, test and optimize 1 new blog page
  • Write and publish 24 short-form (400-800 Word) blog posts
  • Write and publish 3 long-form (800-1500 Word) blog posts
  • Amplify all blog posts across social media channels and e-mail

Premium Content Campaign

  • Write and publish 2 premium written content offer (10-20 pages; e.g. E-Book or Whitepaper)
  • Design and implement conversion path, including Call to Action, Landing Page, Forms, Thank You Page, and Thank You/Download E-Mail
  • Amplify content offer across social media channels and e-mail
  • Amplify all blog posts across social media channels and e-mail
  • Provide strategic consultation on amplifying content further offer using PPC advertising and promoted social posts

PLUS

HubSpot Setup, Management and Training

  • Full setup of the HubSpot Marketing portal, services, analytics and reporting tools, including all integrations with existing website
  • HubSpot CRM portal (or other CRM provider) integration
  • HubSpot Marketing and CRM portal training for up to five staff members

Inbound Strategy Development

  • Design overall strategy and S.M.A.R.T. goals using the HubSpot Inbound Methodology
  • Research and create primary personas
  • Audit website and provide Inbound optimization recommendations
  • Setup and monitor competitor online marketing performance
  • Conduct existing content audit and provide recommendations for re-usage
  • Create, manage and track content calendar and content publishing cadence

Website Optimization

  • Audit website, analyze Google Analytics performance and provide Inbound optimization recommendations
  • Migrate all existing conversion forms to HubSpot, applying Inbound best practices
  • Migrate up to 5 existing landing pages to HubSpot, applying Inbound best practices
  • Conduct edits to up to 5 existing pages to increase conversions

SEO and Keyword Optimization

  • Conduct site SEO audit, identify critical gaps and recommend strategy/adjustments
  • Monitor and analyze long-tail keywords to identify attainable rankings
  • Monitor and analyze competitor keyword usage/ranking using the HubSpot portal

Sales Enablement Services

  • Audit sales processes, deal stages and nurture sequences
  • Migrate and/or optimize existing processes, stages and sequences into HubSpot CRM (or other CRM provider)
  • Establish sales funnel stages using HubSpot Inbound Sales best practices
  • Create up to 5 new nurture sequences based on established funnel
  • Align, integrate and synchronize Inbound content strategy to directly support nurture sequences
  • Create up to 3 standardized e-mail templates for each stage of newly created nurture sequences

HubSpot CRM Setup and Coaching

  • Setup and management of the free HubSpot CRM portal
  • Up to 15 hours of personalized training for unlimited number of team members
  • Customization of contact fields, company fields, lead status, deal stages and reports based on company sales process and unique data requirements
  • Migration of all contacts, companies and existing data into HubSpot CRM
  • Up to 10 hours of strategic advisory on unifying company marketing and sales goals/strategies based on the HubSpot Inbound Methodology and best practices

Routine Strategy Review Sessions

  • One call or virtual meeting per week with Inbound Marketing Consultant (IMC)
  • Provide monthly ROI assessment and adjustment recommendations

AND